Brands and pop-up stores: the love story continues
Klépierre Brand Ventures is always at the cutting edge as the go-to specialist in temporary retail with over 200 national brands operating in pop-up stores in its malls in 2018. Its innovative approach, which combines developing tailor-made media approaches and temporary retail outlets, perfectly addresses the expectations of brands from all sectors (good, luxury, fashion, etc.). Customisation, enhanced experience, emotion... In the pop-up store Klépierre Brand Ventures reinvents retail codes and opens up new forms of expression for brands.